In the world of skincare, Kate Somerville stands as a beacon of beauty innovation, embodying the visionary essence of its founder. Embracing its role as a beauty icon, Kate Somerville initiated a transformative digital journey. Celebrated for its groundbreaking skincare solutions and commitment to radiant results, they aimed to enhance their presence through a meticulous migration process, transitioning seamlessly to a Shopify Plus just in time for BF/CM.

PLATFORM

Salesforce Commerce Cloud > Shopify Plus Migration

SERVICES

Shopify Plus Storefront 2.0 Development

Data & app migration

Ongoing performance and maintenance

Swiftly transitioning from SFCC to Shopify Plus, SeedCMS executed a rapid migration tailored for agility and growth. Our streamlined process ensured a seamless shift, empowering the brand for amplified innovation and scalability on the new platform.

NOTEWORTHY FEATURES

Seamless in-cart free samples add-ons

To improve CX and boost engagement, we built seamless in-cart free samples add-ons. This feature, integrated effortlessly into the AJAX cart, allowed customers to select complimentary samples with their purchases. The implementation was designed to be intuitive and user-friendly, ensuring a smooth and enjoyable shopping experience. This strategic enhancement not only delighted customers but also increased overall satisfaction and repeat purchase rates.

Gift With Purchase In Cart

SeedCMS developed a loyalty and threshold-gated GWP functionality using Shopify Metaobjects. This feature allowed customers to unlock exclusive gifts based on their loyalty status and purchase thresholds, seamlessly integrating into the shopping experience. The innovative use of Shopify Metaobjects ensured a smooth and personalized experience that removed the need to download another 3rd party app.

Custom Shoppable Ingredient Library

SeedCMS created a custom shoppable ingredient library using Shopify Metaobjects. This feature allowed customers to explore and purchase products based on unique ingredients, providing an interactive and informative shopping experience. The integration of Metaobjects ensured a user-friendly interface, making it easy for customers to discover products tailored to their needs and preferences.

TIMELINE

30 days

Successfully completed in less than 30 days with a dedicated SeedCMS project management & development team.

CHALLENGE

Operating within Salesforce Commerce Cloud presented substantial challenges, notably revolving around platform reliability and frequent downtime. The inherent limitations and recurring technical issues within SFCC posed hurdles to Kate Somerville's operational consistency and customer experience. Frequent downtime disrupted sales and eroded consumer trust, necessitating a shift to a more stable and resilient platform. Addressing these challenges demanded a robust solution to ensure uninterrupted service and regain confidence in the brand's online presence.

SOLUTION

Partnering with SeedCMS, the Kate Somerville team orchestrated a strategic shift to Shopify Plus, a platform renowned for its stability. This transition wasn't merely about changing platforms; it was a deliberate move to empower the brand with a more stable, scalable infrastructure. Shopify Plus offered enhanced customization options, agility, and a dependable framework, effectively addressing the reliability concerns previously faced. Leveraging the expertise of both SeedCMS and the robust capabilities of Shopify Plus, the migration ensured a seamless transition. This shift not only resolved past challenges but also positioned the brand for sustained growth, fostering operational stability, and reestablishing customer confidence in a more reliable and future-ready digital environment.